Alliteration

a figure of speech in which the same sound appears at the beginning of two or more words. Alliterative words are consecutive or close to each other in the text.

Example From Text

For the pride of trace and trail was his, and, sick unto death, he could not bear that another dog should do his work.

Explanation

London repeats the "TR" sound when he writes "for the pride of trace and trail" to emphasize the pride that comes with the hard work of a sled dog.